Driving change, one mile at a time

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Driving change, one mile at a time *

A circular logo for the California Alliance for Road Safety (CARS) Inc., featuring a shield with a winding road and an orange and white sky in the background.

Welcome to the California Alliance for Road Safety (CARS), Inc.

We are a statewide alliance of traffic safety professionals, educators, and industry leaders working together to make California’s roads safer for everyone.

We were founded on a simple but powerful belief: education saves lives.

CARS brings together the people who are on the front lines of driver education and behavior change every day — traffic safety educators, program providers, and safety advocates — to strengthen the quality, reach, and impact of road safety education across California.

Our Purpose:

CARS exists to advance effective, evidence-informed traffic safety education that protects drivers, passengers, pedestrians, cyclists, and communities.

We serve as a collaborative forum where professionals and community leaders can:

  • Share best practices in traffic safety education

  • Support high-quality, consistent learning standards

  • Promote responsible driver behavior

  • Strengthen public awareness about roadway risks

  • Work together to reduce traffic injuries and fatalities

Our focus is not just on correcting mistakes — it’s about preventing them through better education, smarter engagement, and a culture of shared responsibility on the road.

What Makes CARS Different

Unlike a single program or school, CARS is an alliance.

That means:

  • We bring together voices from across the traffic safety education field

  • We focus on collaboration, not competition

  • We support innovation in how road safety education is delivered

  • We connect industry experience with public safety goals

Our organization understands that traffic safety is not just about rules — it’s about human behavior, decision-making, and lifelong learning.

Who We Serve

CARS works to benefit:

  • Drivers of all ages and experience levels

  • Families and communities impacted by roadway crashes

  • Schools and organizations providing traffic safety education

  • Public safety partners and community stakeholders

Ultimately, our work supports every Californian who uses the road — whether behind the wheel, on a bike, or crossing the street.

Why Our Work Matters

California’s roads are among the busiest in the nation, and traffic crashes remain a leading cause of injury and loss of life. Most drivers receive formal education only once — at the time of licensure — even though vehicles, laws, technology, and roadway risks are constantly evolving.

CARS was formed to help close that gap by strengthening ongoing traffic safety education and promoting a culture where learning about safe driving doesn’t stop after getting a license.

Because safer drivers mean safer roads.

And safer roads mean stronger communities.